When interior designer Sofia Joelsson decided to downsize last year, she opted for a 900-square-foot condominium in Miami Beach’s Venetian Islands area. Her decision to relinquish space was in no way reflective of her design mindset, however. At Joelsson’s new home, “less is more” may apply to square footage but certainly not style.
“I wanted to prove that going smaller didn’t mean sacrificing comfort, luxury, or flair,” says Joelsson. “A great deal of thought went into the space planning as every inch had to serve a purpose, but this place is still very much me.”
“Me” meant colorful, fun, and chic, with a focus on accent furnishings and bold fashion-themed photography by some of Joelsson’s favorite creatives.
The living room is a showcase to expert layering and textures where pairings of mohair and velvet with linen and silk result in “sheen and tactile differences to create depth and warmth.”
Special attention was paid to palette: “I chose a soft dove-blue that feels serene by day and moody by night, with pops of fuchsia and soft naturals that bring energy and balance,” says Joelsson. “In the bedroom, I leaned into a golden mustard tone that’s warm, cocooning, and glows at night under dim lighting.”
All throughout the residence are nods to Joelsson’s love for irreverent, eye-catching statements. By the kitchen, it’s the Man Ray mirror by Simon Gavina for Cassina with the cheeky message “Les Grands Trans-Parents” scribbled on its surface. In the living room, it’s an Arteriors bookstand shaped like two oversized hands. In the primary bedroom, it’s Tony Kelly’s photos of a woman in bunny ears straddling the nose of an airplane and of red lips around an extinguished match.
“I loved bringing the high and low mix approach of fashion to the design,” says Joelsson. “I incorporated iconic, high-end brands alongside more accessible pieces to create balance and surprise. It’s a curated blend that worked out perfectly.”
Story Credits:
Text by Florian Jouin
Interior Photography Emilio Collavino
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